| Real Estate can be a very expensive
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| | of information about myself and drop it
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| business. Most people looking to get
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| | off at their door. The calling is free,
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| into the business don't realize how much
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| | and the packet of information I have
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| money it takes to get your business
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| | about my self is very inexpensive. But
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| going. Getting licensed is not cheap,
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| | believe me it works. For sale by owners
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| letting people know you are in the
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| | has been a challenge of mine throughout
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| business is usually not cheap, and
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| | my career. I recently came up with the
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| everyday marketing is not cheap. I
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| | idea of creating home fliers for them, in
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| didn't have much money when I got into
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| | exchange for buyer leads, and the hope
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| the business, and when my business was
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| | that they will work with me when they
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| slow I didn't have much money, so I found
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| | purchase a home. My hope is that when
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| ways to market myself that didn't cost
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| | they see my willingness to help them,
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| much. There is some truth that it takes
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| | they will be inclined to work with me if
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| money to make money, but how much money
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| | their home doesn't sell. The fliers are
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| do you really need to spend?
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| | not very expensive to create; it's
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| I am not going to say that you shouldn't
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| | stopping at their door that is the hard
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| spend money in this business, but you
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| | part.
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| really should be smart with your money
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| | Getting known in the community does not
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| and make sure you know where it is going.
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| | mean you need to buy a Billboard, but it
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| When I got into the business my company
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| | does mean that you should be active in
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| picked up the cost of my first 3 mailers
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| | the community. There are a number of
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| to my sphere of influence. At the time I
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| | volunteer opportunities that will allow
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| had about 300 people on my mailing list,
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| | others to get to know you. Do you have
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| and I was looking to get some business
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| | any hobbies? If you like basketball,
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| from them. Most companies however don't
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| | find a place where people play pick-up
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| pay for the first 3 mailings, but I
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| | games and make some new friends. I have
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| believe it is important to let your
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| | heard about scrap booking clubs in my
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| sphere of influence know that you are in
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| | area, so there must be things in your
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| the business. Before you start sending
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| | area.
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| out mailers make sure you have a plan and
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| | Going door to door in a neighborhood is
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| a theme to the mailers. You want people
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| | fairly inexpensive. The hard part is
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| to remember you, so sending out mailers
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| | getting out there and knowing what to
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| on a consistent schedule is important. I
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| | say. Once you are out there and have a
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| send out mailers every month, and I
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| | script, it is a great source of business.
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| believe that it is money well spent.
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| | Make sure that you leave them a business
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| Asking for referrals is the cheapest way
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| | card, and ask for their name before you
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| to make money. After you send out a
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| | go. You will be surprised with the
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| couple mailers to your sphere of
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| | amount of business that is out there.
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| influence, make sure that you call all of
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| | I believe that spending some money on a
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| them. Who is the next person you know
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| | website is money well spent. However, I
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| who is going to be buying or selling real
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| | want to caution you on spending too much.
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| estate? I don't know how many times I
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| | If you are going to spend $10,000
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| have asked that question, but it really
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| | creating a website that no one is going
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| works. I just recently made it a goal to
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| | to find, then you are wasting a lot of
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| ask all my clients for business. When I
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| | money. What is most important is that
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| get a listing I let them know that not
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| | your website can be found on the search
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| only do I want to help you, but I want
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| | engines. My first website was created
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| you to be so happy that you refer your
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| | for free, and I spent $30 a month, yet I
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| friends, family and co-workers to me. By
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| | still managed to make it to the first
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| the way, who is the next person you know
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| | page of Google for my keywords. Since
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| who is going to be buying or selling real
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| | then I spent some money on a better
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| estate? I also let them know that when I
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| | website, but only after I knew that
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| call to give feedback, I will be asking
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| | people would actually visit it.
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| for referrals. The other day I had a
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| | I needed to spend money to get my name
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| showing and gave them feedback after it
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| | out there, but I also believe that there
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| was done, and again asked for a referral.
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| | is business out there that doesn't cost
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| I used to just ask for referrals at the
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| | much. Asking for referrals is a great
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| time of closing. Now they come to expect
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| | place to begin, working for sale by
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| me to ask for business and are more
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| | owners, and working expired listings is
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| prepared to give me a lead at closing.
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| | another inexpensive way to get business.
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| Working For sale by owners, and expireds
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| | Becoming well known in the community can
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| is another source of business that can be
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| | pay dividends, and going door to door in
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| fairly inexpensive. Every morning I
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| | local neighborhoods is another good
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| check the MLS for homes that just expired
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| | source of business. Be careful with how
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| off the market. I look up their numbers
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| | much you spend creating a website. First
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| and call them. If they have any interest
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| | get on the search engines, and then
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| in listing again, I will bring a packet
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| | create a better website.
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