Preparing a Writer Media Kit: An Outline for Professional Authors and Speakers

Are you a professional writer who wants tobackground for the media, editors, reporters, et
maximize your exposure to potential markets andal.CredentialsWhile formal studies in writing are not
editors? Would you welcome free publicity? Doesnecessarily a requisite for a writing career, in order to
boosting your image as a writer interest you? Thenbreak into some specializations you often do need to
you need a media kit.What is a Media Kit?A media kitdemonstrate some genre-related expertise. So if you
is a "package" of information about you, yourhave any academic or technical qualifications they can
services, business and writing abilities andserve to position you as an expert. Credentials can
accomplishments. It may incorporate any number ofinclude academic degrees, professional workshops,
items which aid in promoting you and providingseminars, conferences and courses, professional or
relevant background information on you and yourtrade association memberships, among
services to editors, reporters, prospective clients andothers.Testimonials / FeedbackNeedless to say, it
others in the media. Even your readers will take acertainly never hurts to relate any positive reader or
peek at your media kit information. Want to knoweditorial feedback you have received about your
more about Sue Grafton, Tom Clancy, J.K. Rowling orwork. Commendation / recommendation and
Stephen King? Check out their media kits.These arereference letters, comments, testimonials and praise
some key items you could package into yourall can demonstrate your talents in reaching readers.
professional writer media kit for getting the mostThey can also your show professionalism.More on
mileage out of any exposure or publicityPhotosSeveral good photos-in-action are always
scenario:Your Author PhotoYou absolutely must haveuseful to have available. Photos of you receiving an
at least a good passport-type photo (smile, please) inaward or other recognition lend support to press
your media kit. Another, half-body shot of youreleases and background support text.Now I'm
"working" is useful to have too.A Writer BioYou'll alsooriginally from Pennsylvania Dutch country in the USA
definitely need to include two or three bios ofbut currently live and work in South America, so I
yourself. One should be around 25 words, anotherinclude several photos of various kinds (most taken
approx. 50 words and a third of 100 words or less.by me) of my hometown area to allow visual
These are so potential users can plug it into theirsupport of my background information. One or more
programs or document using the length and detailof them are frequently used by the local and regional
that suits their application without having to bug youmedia.Make Your Media Kit AvailablePost your media
to edit your bio before they can use it.ClipsLet yourkit on your website, mention its availability in queries,
light shine here. Showcase your talent. Include threeyour blog or send it to media outlets like newspapers,
to five of your best clips with relevant publicationmagazines, technical / trade organizations, chambers
data provided. (If you don't have enough clips orof commerce, agents, speaker's bureaus, TV and
want to break into a new specialty or genre, thenradio stations, blogs and websites or as part of any
research and write a specialized clip or two andPR efforts. Use your media kit to maximize your
include them.Website and Blog ReferencesYou DOexposure to potential markets and editors, get free
have a website or Blog, don't you? Great, talk it up.publicity and help boost your image as a professional
Be sure to include the links in your media kit and onwriter.Prof. Larry M. Lynch is an expert author and
all correspondence as well as your SIG (resourcephotographer offering Web Content Writing Services
box).Writer Resume or Writer CVBesides your Bio,for top-quality articles on: Education, Language
you should provide a full resume or CV in your medialearning, Salt and Fresh water fishing, exotic foods,
kit. This document allows you to demonstrate yourSouth American travel and culture, Ethnic issues -
background and development as a writer. Here youBlacks, Latinos, Indian native tribes, Health, Internet
can insert personal anecdotes and give your writing /business resources and more ... His work has
publication history in more detail than possible in a Bio,appeared in Transitions Abroad, South American
cover letter or query.Publications ListIf yourExplorer, Escape From America, Mexico News, Brazil
publications are extensive, tabulate them by genre,magazine and hundreds of sites online.
theme or chronologically to provide a quick reference