Understanding the Green Building Boom

Demand for environmentally friendly buildings hastheme at these events is how to stay ahead of the
grown considerably in recent years, and Realtors arecurve, and ensure green developments don't go out
making a lot of money helping investors buy and sellof date as new technologies emerge.
them. As this market grows, it's up to savvy agentsGreen buildings are also having an impact on the
to follow new green technology, and the changingbuy-sell cycle of many real estate markets, because
interests of buyers. Government green buildingtheir owners act differently than other buyers and
incentives and international treaties are also a bigsellers. Many green building owners and renters keep
factor, and agents who know what policies are nexttheir homes for longer before selling them, a trend
can often anticipate demand.running counter to the common practice of buying
Part of the reason green buildings took so long toand flipping in many high-end markets. With
attract demand was the lack of knowledge on thesustainable value comes higher overall prices, and the
subject. Many developers assumed building costsdemand for better construction and longer lasting
would be inaccesibly high because of standards thatbuildings.
had to be met, and materials required. But in recentThe benefits of environmentally friendly construction
years the opposite has happened - buyer awarenessare now well known: these buildings have a smaller
has helped expand the market, and many developersdemand on power and plumbing, resources resulting in
have found green buildings to be much lessfewer greenhouse gases and less resource
expensive than they assumed. As green buildingsextraction, heating and cooling cost savings, and
become more common, construction materials, suchmore comfortable living spaces. They're also generally
as insulative glass, and public information, havemore attractive and complementary to the cityscape.
increased dramatically.Realtors who understand the benefits green
Realtors looking for the latest information andconstruction, and know how to talk about it with
industry perspective on green buildings can attendbuyers and sellers, will profit considerably as demand
now attend regular conferences on the subject,for these buildings increases. Now's the time to learn
which are among the most popular events in the realall you can about this exciting new home market.
estate industry these days. The most common